Our extensive range of Billabong clothing and accessories is guaranteed to have something to suit your tastes, whatever your style. Billabong was established in 1973 by Gordon and Rena Merchant on Australia's Gold Coast. The duo found immediate success in the surfing community thanks to their triple-stitched boardshorts, which gradually led to company sponsored contests and special events in an effort to attract the attention of professional watersport competitors. As the brand gained increasing levels of attention, it began to expand into other boardsports including skate, snow and wake. Today, the brand is a household name to active lifestyle enthusiasts across the world. With their bold motifs, distinctive colors and seafront styling, the brand looks equally at home worn on the street or on the beach.